Many venues run their background music through Spotify. It feels simple, inexpensive, and good enough. But for hospitality businesses, “good enough” carries real risks — from licensing fines and brand inconsistency to staff making decisions that should never be theirs to make. Here’s what DIY music is actually costing you.
Despite the rapid growth in online retail, physical retail still plays an essential role in getting the products you need – seeing the product and consulting with a store associate is what makes happy customers. Music in retail stores is a vital aspect. If the visual components are the face of the store, music is the voice. It’s important to understand the effect of the music that you play in-store as it runs deeper than you might expect. The right music can positively impact brand image, employee well-being, and foremost, customer moods and purchase.
Despite the rapid growth in online retail, physical retail still plays an essential role in getting the products you need – seeing the product and consulting with a store associate is what makes happy customers. Music in retail stores is a vital aspect. If the visual components are the face of the store, music is the voice.
It’s important to understand the effect of the music that you play in-store as it runs deeper than you might expect. The right music can positively impact brand image, employee well-being, and foremost, customer moods and purchase.